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First of all, what is Viral Marketing? You may or may not have heard the term before. In its simplest form, viral marketing is "word-of-mouth" advertising on the internet. In recent years, with the rise of popular social networking websites like Facebook, Twitter, and YouTube, it...

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Social media giveaways have helped launch Viral Marketing Campaigns. Viral marketing encourages consumers to share the marketing message and spread the word about a brand's product or service. There are few successful case studies where a viral marketing campaign went "according to plan". Most viral campaigns happen...

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